Every Door Direct Mail or EDDM, for short, is one of the most significant values when it comes to marketing your with your business with postcards. And brochures for that matter. So let me give you the rundown on what EDDM is and how it can help your business grow locally and nationally.
The above postcard sizes meet the size qualifications for Every Door Direct Mail campaigns buy the United States Post Office.
We offer a varied size that can match your marketing campaign.
For example, when asked, What is the smallest EDDM postcard that you offer. And the answer is 4x11.
A 4x11 postcard mailer is an ideal size since it is an irregular size compared to what else is in their mailbox. 4x11 is a size often used for advertising local events due to its familiar ticket size form. Local Coupon Mailers often use this size as well.
What the largest EDDM postcards I can send out?
The answer to that is 15x12 inches. So if you are looking to go with the most oversized postcards possible for Every Door Direct Mail, we have them here for you at the lowest prices we can offer in Sacramento.
With EDDM delivery your postcard is delivered to all the addresses on a specific postal carriers route that day. Since your postcards are going to every address there is no need to purchase a mailing list, or even get any special permits. It is so easy. There are two levels of service for Every door direct mail you can choose and the first one I would like to explain is the retail one. The other one is Every door direct mail the same name but instead of retail it is for larger campaigns with over 5000 pieces or more per day.
With EDDM Retail, you only pay $0.177 per door or the current going rate. Now I am sure some of you have done walking up to homes and placing a postcard or something on a home door before. I believe all marketers have done their fair share of being in the trenches. But with the USPS, you no longer need to, so you can spend more time on another marketing campaign or just more time for work and family.
What if my route is only 786 homes? How many should I order?
It would be most cost-effective to order a set of 1000 pieces. The other postcards may still be useful to market around the community. Please also note an over and under-run policy of 5 percent on EDDM printed items to keep prices low as possible. To clarify, our goal is to always provide you with the amount ordered, and more often, we are over and do not charge additional for overruns.
Does my design fit correctly for an EDDM Postcard?
We review every image that comes in before we print. If we notice that your labeling is not correct, we will alert you if you select the option for us to review it. We also check to ensure that the images are set up correctly. We cannot check for misspellings. But if we find them, we will alert you to resend the art instead of just printing it as is.
Do I need a permit for Every Door Direct Mail Retail?
No, with EDDM Retail, you can send 200 to 5000 postcards per day—all without getting any permits.
Can you add the EDDM Retail Indicia for me?
Yes, select that option when placing your order on the website online. But, before we can proceed to print, you will need to review the revised art.